Hyundai Motor America
Debra Streff is a seasoned real estate professional having spent the last 21 years in various leadership positions within the real estate industry. In her current role as Senior Group Manager at Hyundai Motor America (HMA), Debra oversees the Administrative Services sub-division functions of Real Estate, Facilities Operations, Construction, Security, Food Services and Mail Services. She is responsible for the HMA real estate portfolio nationwide, ensuring facilities meet HMA’s business needs. Debra is also accountable for the Vehicle Administration group, policy review, ordering, allocating, distributing, tracking and disposing of over 3,000 HMA company-owned vehicles in compliance with Vehicle Administration policies and procedures in coordination with the HMA Finance and the Legal Department. Lastly, Debra also oversees Wireless Operation Services management all company owned mobile devices.
In her last position as Senior Vice President at Real Tech, Debra was responsible for providing Corporate Solutions exclusively for tenants. Debra also assisted in the project management of the buildout of Real Tech’s current office building, which achieved a USGBC, LEED CI Platinum rating. At Jones Lang LaSalle, she executed real estate solutions to support corporate portfolios for clients such as, Raytheon, East West Bank and Toyota Motor Sales, USA, Inc.
Prior to Jones Lang LaSalle, Debra was on an executive team with Beverly Hills Developer, Kennedy Wilson. As Managing Director for the firm’s Fund Management Group, she was responsible for Asset Management for the premier properties in the portfolio, as well as Portfolio Management of the Fund’s operations and construction activities. Additionally, Debra was the lead investor relations and marketing team member.
In her position prior to Kennedy Wilson, Debra spent 10 years managing Toyota Motor Sales, USA, Inc.’s real estate portfolio, which consisted of over 10 million square feet, with a net book value of $1.7 billion. In that role, she was responsible for real property strategy and execution across a wide range of product types, including management of acquisition and disposition activities. Debra was instrumental in developing Toyota’s “green leasing” guidelines. These were successfully deployed in Toyota’s Public Affairs Office in Washington, D.C., which received a prestigious LEED CI (Leadership in Energy and Environmental Design – Commercial Interiors) Silver Certification from the United States Green Building Counsel.
Debra holds a Bachelors Degree in Economics from California State University, Long Beach. She also earned a Professional Designation in Building and Construction Management (CM) from UCLA’s School of Engineering. Debra has a Master of Corporate Real Estate, with honors (MCR.h) designation and was honored as a Senior Leader in Corporate Real Estate (SLCR) from CoreNet Global. CoreNet Global is the largest worldwide organization devoted to the professional education of corporate real estate professionals. Debra was one of the initial 66 Real Estate executives holding this title in a membership organization of over 7,500 professionals worldwide. She has also co-lectured for this organization. Debra has been recognized by the Los Angeles Business Journal as one of “LA’s Most Successful Women in Business” and featured in Real Estate Forum Magazine as “Managing a Diverse Real Estate Portfolio.”
Debra has also been active in the real estate community and has served on several Boards. She served as Chair of the CoreNet Global Southern California Board of Directors for 2006-2007, and served as the 2005-2006 Vice Chairperson for the Southern California Chapter. In both capacities she was a strategic partner that assisted in ensuring that CoreNet continued to provide its members with valuable information and services that drive the Real Estate industry. For several years, Debra also served on the Board of Directors in Hawaii for The Cape at Mauna Lani, where Toyota has a significant investment. As Vice President of the Board of Directors, she was able to protect Toyota’s assets by participating in critical discussions that directly impacted The Cape at Mauna Lani Resort.
One of Debra’s key roles is to manage real estate portfolio performance while introducing new strategic and innovative Real Estate models for the future. This requires a delicate balancing act that demands new approaches to leadership to address ever-changing business discontinuities, global economics and organizational changes. Debra and her teams must continually develop relationships, anticipate change and implement real estate strategies that minimize risk, while managing business needs as the business and real estate environment radically changes.